Pixim gets another $13m from investors
December 19, 2008
From: Security System News
MOUNTAIN VIEW, Calif.—Pixim, a provider of image sensors and processors
for enterprise security cameras, announced this week it has closed $13
million in additional venture capital funding from existing investors
Mayfield Fund, Ridgewood Capital and Tallwood Venture Capital.
Pixim last raised $15 million in March of 2007.
“We were gratified with how smoothly [the fundraising] went, given the
environment” said John Monti, vice president of sales and marketing at
Pixim. He said the funding is mostly intended to prepare for the worst
in 2009. “We’re having a tough time predicting next year,” Monti said,
“and we wanted to have a lot of dry powder in case [the market]
deteriorates significantly. There are a lot of big companies that are
staking their reputations on our products, so we want to make sure
we’ve got really deep pockets.”
He noted that other chip
manufacturers serving the industry—such as H.264 compression
semiconductor maker Mobilygen, which just sold to Maxim Integrated
Products in October—have been struggling or selling off their assets.
“It’s fiscally responsible, what we’re doing,” Monti said. He also
noted, for example, that Mayfield actually increased their ownership
percentage of Pixim. “They’re betting big on a few bets,” and Pixim is
one of them.
“Our thought is that we want to emerge from
whatever downturn in the business happens with a position to pick up
more market share faster,” Monti said, “and our investors are of the
same opinion.”
Pixim is now in 300 different cameras sold in
more than 90 countries worldwide, and Monti noted that more than half
of those 300 cameras have been added in the past year. Pixim is now in
Cisco’s IP cameras, Dedicated Micros, and “Siemens is broadening their
line,” he said by way of example.
He also emphasized that
Pixim is still selling 90 percent of its chips into analog cameras and
is predicting that the vaunted crossover to IP, where more cameras
being installed are IP-based, rather than analog, is still a few years
into the future, and being pushed back by as much as two years by the
economy.
“If we had bet on IP back eight years ago when we were founded,” Monti said, “we’d be toast right now.”
Pixim’s
Digital Pixel System image capture and processing technology is
designed to work in all lighting conditions, and numerous applications,
including financial, retail, industrial, gaming, airport, port, bus and
rail security. The company is currently working on an HD solution, as
well as a lower-end chip. “We’re broadening our product line so we can
grow our market share,” Monti said.
"In this current economic
climate, announcing any kind of new venture capital funding represents
a noteworthy event," said chief executive officer Chris Adams, in a
statement. "This tangible vote of confidence from our existing
investors can be attributed to Pixim's continued growth and success,
even within an overall down market."
According to the release,
Pixim's Digital Pixel System image capture and processing technology is
designed to work in all lighting conditions, making it a versatile
solution for numerous applications, including financial, retail,
industrial, gaming, airport, port, bus and rail security. Today,
Pixim's chips are designed into more than 300 camera models that ship
to more than 90 countries worldwide.